Grand Hotel Straubinger
Back to Projects list- Location
- Straubingerplatz, 5640 Bad Gastein, Austria
- Year
- 2023
- Client
- Straubingerplatz Immobilien GmbH
- Team
- Erich Bernard, Markus Kaplan, Peter Foschi, Marlene Gesierich, Martina Lehner, Claus Hasslinger, Elisabeth Albenberger, Ismail Berkel, Maximilian Fasslabend, Lena Hainzinger, Tanja Hainzl, Clemens Hörl, Marlies Klauser, Ales Kosak, Sonja Leitgeb, Massimiliano Marian, Elisabeth Morillo-Napetschnig, Fridolin Öhlinger, Tjasa Rus
- Markenstrategie und Branding
- moodley brand identity
- Ausfuehrungsplanung / PL Generalplanerteam
- zweiarchitekten ZT GmbH
- OEBA
- edelmueller.architektur.manageme
- Tragwerksplanung
- Gschwandtl & Lindlbauer ZT GmbH
- TGA
- Ingenieurbuero Lothar Mayer GmbH
- Bauphysik
- TAS Bauphysik GmbHB
- Brandschutz
- Norbert Rabl Ziviltechniker GmbH
- BauKG
- Lackinger BauKO GmbH
- Bauhistorisches Gutachten
- EIDOS Architektur ZT GmbH
- Vermesser
- Gernot Fleischmann
- Landschaftsplanung
- Simma Zimmermann Landschaftsarchitektinnen OG
- F&B Beratung
- Baysics, Georges Desrues
- Lichtplanung
- Pokorny Lichtarchitektur
- Teppichdesign/Mitarbeit Leitsystem
- Gabriele Bruner
- Interior Styling Konzept
- Atelier Peter Weisz mit BWM Designers & Architects
- Kunstkonzept
- BWM in Kooperation mit Andrea von Goetz von Schwanenfliess
Honouring the historical fabric.
The new Hotel Straubinger, named after a prominent local hotelier family, pays homage to the original grand hotel. It was born from the facets of its past, boasting understated elegance and poignant grandeur.
When guests enter the new Grand Hotel Straubinger, they are immediately captivated by the history of this venerable building. In the historical reception area, their room cards are handed to them from a velvet-lined drawer as if they were pieces of jewellery. The grand staircase that leads to the upper floors is straight ahead, while the F&B area is located to the right of it. The double doors of the café, which can seat 40 in total, give onto Straubingerplatz, where the outdoor seating directly on the square can accommodate 12 guests. The bar and the salon directly adjacent to the café provide the perfect setting for the end of day; the salon can be closed off with curtains as needed. In line with the principle of “working with the layers of the past”, all areas feature a contrasting mix of old and new, such as the combination of the existing wainscoting with modern, adapted wall panelling. “Depending on the time of day and how the respective areas are used, the furniture and colour scheme get progressively darker,” says BWM project manager Marlene Gesierich. The predominant colour used in the café is the modern shade “strawberry cream”. In the course of renovations, sage-green layers of paint were discovered beneath the old wall panelling in the salon and bar, inspiring the use of that same colour for the new look. And the Straubinger cake serving trolley is a nostalgic detail …